On Purpose
Video rights only. Pulled full episodes off YouTube from July 2026. Three other bidders were reportedly in nine figures.
- Date
- 2026-05-27
- Sector
- Podcast & audio
- Acquirer / investor
- Netflix and Spotify (joint)
- Deal type
- Licensing / distribution
- Stake %
- Undisclosed
- Deal value ($M)
- 100
- Implied valuation ($M)
- Undisclosed
- Value confidence
- Reported
- Status
- Closed
- Term
- Exclusive, Multiyear
- Last verified
- 2026-09-03
Deal value and implied valuation are separate measures. Blank financial terms are undisclosed; figures are not inferred. Read the methodology.