How I Built This (podcast franchise)

Guy Raz acquired full ownership of the How I Built This podcast franchise from NPR and entered a commercial partnership with Vox Media, which will handle advertising sales, marketing, distribution, business operations and live-event support. Plans include video distribution and expanded episode volume. Ownership transfer is to Raz, not Vox Media. Purchase price, financial terms and commercial agreement duration undisclosed.

Date
2026-09-29
Sector
Podcast & audio
Acquirer / investor
Guy Raz (acquired from NPR); Vox Media (commercial/distribution partner)
Deal type
Founder acquisition of IP + distribution partnership
Stake %
100%
Deal value ($M)
Undisclosed
Implied valuation ($M)
Undisclosed
Value confidence
Undisclosed
Status
Announced
Term
Undisclosed
Last verified
2026-10-27

Source: Vox Media (company announcement)

Deal value and implied valuation are separate measures. Blank financial terms are undisclosed; figures are not inferred. Read the methodology.