Falls & Co.
WellLink acquired integrated marketing and communications agency Falls & Co., adding brand strategy, creative, digital, public relations, advertising and media buying capabilities. Falls continues under its own name, led by President and COO Tom Bernot, serving B2B, B2C and nonprofit clients. The primary release identifies Rob Falls as founder and says the acquisition closed October 16, 2026. Date records the October 29 public announcement. Consideration, exact ownership percentage and implied valuation were not disclosed.
- ID
- D213
- Date
- 2026-10-29
- Year
- 2026
- Sector
- Branded content & agency
- Target
- Falls & Co.
- Principal talent / founder
- Rob Falls
- Talent-led
- No
- Acquirer / investor
- WellLink
- Acquirer type
- Strategic services network / agency acquirer
- Deal type
- Acquisition
- Stake %
- Undisclosed
- Deal value ($M)
- Undisclosed
- Implied valuation ($M)
- Undisclosed
- Revenue at deal ($M)
- Undisclosed
- Implied revenue multiple
- Undisclosed
- Value confidence
- Undisclosed
- Status
- Closed
- Term
- Closed October 16, 2026; announced October 29, 2026
- Date added
- 2026-10-30
- Last verified
- 2026-10-30
Source: Falls & Co. / WellLink (company announcement)
Deal value and implied valuation are separate measures. Undisclosed financial terms are not inferred. Read the methodology.